CHEERS was designed to increase the number of designated drivers throughout the state of Missouri. Bars, restaurants and nightclubs participating in CHEERS provide FREE non-alcoholic beverages to the acknowledged designated driver in a group of two or more. It's a way of saying thanks for caring about the safety of your friends and community! Establishment owners all across the state have been invited to join CHEERS and to play an active role in ensuring the health and safety of their patrons. Please support bars, restaurants and nightclubs that participate in CHEERS, and if your favorite place is not a member, encourage them to adopt the program.